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Jack in the Box
Jack in the Box

-7.6%

Restaurant chains / Fast food and restaurant industry

At a Glance | Core Facts | Company | Industry | Competitors | Stock Swings | News | Income | Balance | Cash Flow | Growth | Enterprise | Ratios | Metrics | Dividends | Risks | SWOT | Porter's Five Forces | PEST | Score Positive | Clusters | Reports | Web
Overview

Jack in the Box is a popular fast food chain known for its variety of burgers, tacos, and other American-style dishes. The company was founded in 1951 by Robert O. Peterson in San Diego, California. The chain is primarily located in the Western and Southwestern regions of the United States, with over 2,200 restaurants in 21 states.
In addition to its menu offerings, Jack in the Box is also known for its humorous and irreverent advertising campaigns, featuring the fictional character Jack Box, a clown-like mascot with a ping pong ball for a head.
Today, Jack in the Box is a publicly-traded company and is a subsidiary of Jack in the Box Inc., which also owns the fast casual Mexican restaurant chain Qdoba. The company is headquartered in San Diego, California and employs over 25,000 people.
Jack in the Box has faced controversy in recent years, including lawsuits over food safety and labor violations. However, the company has also made efforts to upgrade its menu and restaurants to meet evolving consumer preferences and demands.

What is special about the company?

1. History: Jack in the Box was founded in 1951, making it one of the oldest fast food chains in the United States.
2. Innovation: The company is known for its innovative and unconventional marketing strategies, such as the creation of the popular Jack character and the use of edgy and humorous advertising campaigns.
3. Diverse Menu: Jack in the Box stands out for offering a diverse menu that includes both traditional fast food items like burgers and fries, as well as more unique options like teriyaki bowls and tacos.
4. All Day Breakfast: The chain is one of the few fast food restaurants that serve breakfast all day, giving customers the flexibility to enjoy their breakfast favorites at any time.
5. Customization: Customers have the option to customize their orders, allowing them to personalize their meals according to their tastes and dietary preferences.
6. Quality and Freshness: Jack in the Box prides itself on using fresh ingredients and providing high-quality food. Their burgers are made with 100% beef and their chicken is 100% white meat.
7. Local Sourcing: The company sources its ingredients from local and regional suppliers, supporting the communities where its restaurants are located.
8. Technology: Jack in the Box is known for its use of technology, including self-order kiosks, mobile ordering, and delivery options to enhance the customer experience.
9. Commitment to Community: The company is committed to giving back to the communities it serves through various philanthropic initiatives, including supporting the education and well-being of children.
10. Expansion: Jack in the Box has grown from a single restaurant in San Diego, California to over 2,200 locations across the United States, making it a well-established and successful fast food chain.

What the company's business model?

The Jack in the Box company's business model is a fast-food restaurant and franchise business that primarily sells hamburgers, chicken sandwiches, tacos, and breakfast items. They also offer a variety of sides, desserts, and beverages. The company's main focus is on convenience, speed, and affordability, and they aim to appeal to a wide range of customers, including families, young adults, and late-night diners. The business model also includes a strong emphasis on innovation, incorporating new menu items and technology to stay competitive in the fast-food industry. Additionally, Jack in the Box operates both company-owned and franchised restaurants, which generates revenue through franchise fees, royalties, and sales from their owned locations.

Interesting facts about the company

1. Jack in the Box was founded in 1951 by Robert O. Peterson in San Diego, California.
2. The company was originally named Topsy’s Drive-In, and served hamburgers for only 18 cents each.
3. Jack in the Box was one of the first fast food chains to introduce drive-thru service in 1954.
4. The famous clown head with the springy antenna, known as Jack Box, was first introduced in 1994.
5. In 1993, Jack in the Box became the first major fast food chain to introduce a salad bar.
6. Jack in the Box was the first fast food chain to introduce a two-section, hinged clamshell-style, portable disposable package for its hamburgers.
7. In 2010, Jack in the Box launched its famous munchie meal, designed for its late-night customers, which includes a combination of menu items typically only available during specific times.
8. Jack in the Box has a popular secret menu, which includes items such as “Bacon Bacon Cheeseburger and the “Bacon Shake.
9. In 2012, Jack in the Box introduced its Jumbaco, a hybrid of a taco and a burger, which quickly became a fan favorite.
10. The company has expanded internationally to locations in Canada, Guam, and Guam. However, most of its restaurants are located in the United States.
11. Jack in the Box has been recognized for its commitment to sustainability, including implementing energy-efficient cooking equipment and using sustainable packaging materials.
12. The company’s mascot, Jack Box, has become a pop culture icon and has even appeared in video games and commercials.
13. Jack in the Box is known for its innovative and quirky marketing campaigns, including its popular Super Bowl commercials.
14. In 2012, the company had a controversy when it received criticism for depicting a mother with a man’s body and boxing gloves standing in front of a stroller with the caption Brunch in the Box.
15. Jack in the Box was one of the first fast food chains to offer a breakfast menu, which includes items such as breakfast sandwiches, pancakes, and croissants.
16. The company’s famous slogan, This is how it all began, was first introduced in 1974 and is still used in its advertising campaigns today.
17. Jack in the Box has over 2,200 locations in 21 states, making it one of the largest hamburger chains in the United States.
18. The company has faced controversy and lawsuits throughout its history, including a major E. coli outbreak in 1993 that affected hundreds of people.
19. Jack in the Box has partnered with several charitable organizations, including Make-A-Wish Foundation and Feeding America, to give back to the communities it serves.
20. The company’s stock is publicly traded on the NASDAQ under the symbol JACK.

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