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Graphic Packaging
Graphic Packaging

Industry & manufacturing / Packaging Solutions and Materials

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Company at a Glance

Overview
Graphic Packaging is a global leader in the design and manufacturing of packaging for consumer goods. The company was founded in 1881 and is headquartered in Atlanta, Georgia. Graphic Packaging has over 80 manufacturing facilities worldwide and employs approximately 18,000 people.
The company offers a wide range of packaging solutions for the food, beverage, and consumer products industries. Some of its packaging products include paperboard cartons, flexible packaging, labels, and specialty packaging.
Graphic Packaging is committed to sustainability and has implemented initiatives to reduce its environmental impact. This includes using renewable materials in its packaging, increasing energy efficiency, and reducing waste.
In addition to its products, Graphic Packaging provides design, printing, and converting services to help customers create eye-catching packaging that stands out on store shelves.
The company has a strong focus on innovation and invests in research and development to continuously improve its products and processes. This has led to the development of new packaging solutions, such as the KeelClip™ packaging for cans, which uses less materials and eliminates the need for plastic rings.
Graphic Packaging is also dedicated to corporate social responsibility and is involved in various community and charitable initiatives. The company has been recognized for its efforts in sustainability, innovation, and corporate responsibility by organizations such as the Dow Jones Sustainability Index, the Packaging Innovation Awards, and the FTSE4Good Index.
In summary, Graphic Packaging is a leading packaging company with a global presence and a commitment to sustainability, innovation, and social responsibility. Its high-quality packaging solutions have made it a trusted partner for many of the world’s largest consumer goods companies.
What is special about the company?
1. A Leader in Packaging Innovation: Graphic Packaging is known for its innovative solutions in packaging design and manufacturing. The company constantly invests in research and development to improve and introduce new packaging materials, designs, and processes.
2. Wide Range of Products: The company offers a diverse range of packaging solutions, including folding cartons, paperboard packaging, and beverage packaging. This allows them to cater to different industries and customer needs.
3. Sustainability: Graphic Packaging is committed to sustainability and has a strong focus on using renewable materials and reducing its environmental impact. The company has set ambitious goals to reduce greenhouse gas emissions, water and energy consumption, and waste generation.
4. Global Presence: With operations in North America, Europe, Asia, and Latin America, Graphic Packaging has a strong global presence. This enables the company to serve customers in different regions and tap into new markets.
5. Customer Focus: Graphic Packaging has a customer-centric approach and prioritizes understanding and fulfilling their customers’ needs. Their deep understanding of market trends and consumer behavior helps them provide customized packaging solutions to their clients.
6. Commitment to Quality: Graphic Packaging has a strong commitment to quality and consistently delivers high-quality products and services. They have a rigorous quality control process in place to ensure that their packaging meets the highest standards.
7. Strong Industry Reputation: The company has a long-standing reputation for quality, reliability, and innovation in the packaging industry. They have won numerous awards and recognition for their products and services, further solidifying their position as a leader in the industry.
8. Investments in Technology: Graphic Packaging invests heavily in state-of-the-art technology and equipment to enhance its manufacturing capabilities and increase efficiency. This allows them to deliver high-quality packaging solutions at a competitive price.
9. Employee Development: The company values its employees and strives to create a positive and inclusive work culture. They provide opportunities for career growth and development, and employees are encouraged to continuously learn and improve.
10. Strong Financial Performance: Graphic Packaging has a history of strong financial performance and has consistently delivered solid results for its shareholders. This stability and success make the company a trustworthy and reliable partner for its customers.
What the company's business model?
Graphic Packaging is a global provider of sustainable fiber-based packaging solutions for consumer packaged goods companies. The company’s business model is based on three main pillars: Innovation, Sustainability, and Growth.
1. Innovation: Graphic Packaging continuously invests in research and development to create innovative packaging solutions that meet the evolving needs of its customers. The company offers a wide range of products and services, including paperboard packaging, folding cartons, and specialty packaging, designed to protect and promote its customers’ products while also enhancing the consumer’s experience.
2. Sustainability: As a leader in sustainable packaging, Graphic Packaging is committed to reducing its environmental impact. The company uses renewable and recyclable materials in its packaging products and employs efficient production processes to minimize waste. Graphic Packaging also provides its customers with sustainable packaging options, supporting their own sustainability goals.
3. Growth: Graphic Packaging aims to continually grow its business and expand into new markets through strategic acquisitions and organic growth initiatives. The company’s strong customer relationships and wide product offering position it for continued growth in various industries, such as food and beverage, household and personal care, and healthcare.
Overall, Graphic Packaging’s business model focuses on providing innovative, sustainable, and high-quality packaging solutions to its customers, while also driving growth and profitability for the company.
Interesting facts about the company
1. Graphic Packaging is a leading provider of packaging solutions for a wide range of consumer products, including food, beverage, household, and personal care items.
2. The company was founded in 1928 as the Jefferson Smurfit Corporation, and was renamed Graphic Packaging in 2007 after a merger with Riverwood International.
3. Graphic Packaging has over 70 manufacturing facilities across North and South America, Europe, and Asia.
4. The company is known for its innovative packaging designs and sustainable solutions, such as its barrier coatings for paperboard packaging that reduce the need for plastic.
5. Graphic Packaging has been recognized for its commitment to sustainability, receiving multiple awards and certifications for its environmentally-friendly practices.
6. The company is a leader in the use of digital printing technology for packaging, offering brands the ability to create customized and personalized packaging at scale.
7. In 2020, Graphic Packaging acquired the International Paper Company’s foodservice business, making it the largest producer of paperboard cups and food containers in North America.
8. Some of the well-known brands that use Graphic Packaging’s packaging solutions include Coca-Cola, McDonald’s, Kellogg’s, Procter & Gamble, and Nestle.
9. The company’s logo features a red and white “G” with the words “Graphic Packaging” in a blue font underneath. This simple and modern design represents the company’s focus on innovation and sustainability.
10. Graphic Packaging is a publicly traded company and is listed on the New York Stock Exchange under the ticker symbol GPK.
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