Aviva

-4.2%

1. Strong Financial Performance: Aviva has consistently delivered strong financial performance, with a steady increase in profits and revenues over the years. In 2020, the company reported an operating profit of £3,169 million and an 8% increase in operating earnings per share.
2. Diversified Business: Aviva has a diversified business model, offering a wide range of financial products and services, including insurance, savings, and investments. This diversification helps the company mitigate risks and generate stable revenues.
3. Global Presence: Aviva has a strong global presence, with operations in 16 countries and a customer base of over 33 million worldwide. This international reach provides the company with a competitive edge and enables it to tap into different markets.
4. Focus on Digital Transformation: Aviva has been investing heavily in digital transformation, introducing innovative ways of interacting with customers, such as chatbots and digital platforms. This has led to improved customer satisfaction and increased efficiency in operations.
5. Strong Corporate Social Responsibility: Aviva has a strong commitment to corporate social responsibility, with initiatives focused on community development, sustainability, and diversity and inclusion. The company has been recognized for its efforts and has won numerous awards for its CSR initiatives.
6. Strong Brand Image: Aviva has a strong brand image and is recognized as a trusted and reliable financial services provider. This has helped the company attract and retain customers, as well as build long-term relationships with them.
7. Robust Risk Management: Aviva has a robust risk management framework in place, which helps the company effectively manage and mitigate risks. This has enabled the company to weather the challenges posed by the COVID-19 pandemic and maintain its financial stability.
8. Strategic Acquisitions and Partnerships: Aviva has a history of strategic acquisitions and partnerships, allowing the company to expand its offerings, enter new markets, and strengthen its position in existing markets. For example, the company’s acquisition of Friends Provident in 2009 helped it become one of the leading life insurance providers in the UK.
9. Strong Leadership: Aviva has a strong leadership team with a wealth of experience in the insurance and financial services industry. The company’s board of directors comprises individuals with diverse backgrounds and expertise, ensuring effective governance and decision-making.
10. Commitment to Innovation: Aviva has a culture of innovation and is constantly seeking ways to improve its products and services. The company has launched several innovative products, such as AvivaPlus - a flexible insurance subscription service, and AvivaPlus Income Protection - a 5-star Defaqto rated income protection policy.