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Carters
-16.14%
Clothing & footwear / Children apparel
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Carters is an American manufacturer and retailer of baby and children’s apparel and accessories. It was founded in 1865 in Needham, Massachusetts, by William Carter. In the early years, the company primarily produced knitted underwear and clothing for adults, but in the 1930s they shifted their focus to children’s clothing. Today, Carters is one of the largest manufacturers of baby and children’s clothing in the world.
Carters is known for its high-quality, affordable and stylish clothing for newborns, infants, and toddlers up to size 14. In addition to their own brand, the company also owns other popular children’s clothing brands, including OshKosh B’gosh, Skip Hop, and Just One You.
The company is committed to providing comfortable, durable and safe clothing for children. Their products go through rigorous testing and meet strict safety, quality and sustainability standards. Carters also partners with various organizations and charities to give back to communities and support children in need.
In addition to their physical stores, Carters also has a strong online presence, making it easy for customers to access their products from anywhere in the world. The company offers a wide range of products, from everyday essentials like onesies and pajamas to special occasion outfits and accessories.
Overall, Carters is a trusted and well-respected company that has been providing high-quality clothing for children for over 150 years.
Carters is known for its high-quality, affordable and stylish clothing for newborns, infants, and toddlers up to size 14. In addition to their own brand, the company also owns other popular children’s clothing brands, including OshKosh B’gosh, Skip Hop, and Just One You.
The company is committed to providing comfortable, durable and safe clothing for children. Their products go through rigorous testing and meet strict safety, quality and sustainability standards. Carters also partners with various organizations and charities to give back to communities and support children in need.
In addition to their physical stores, Carters also has a strong online presence, making it easy for customers to access their products from anywhere in the world. The company offers a wide range of products, from everyday essentials like onesies and pajamas to special occasion outfits and accessories.
Overall, Carters is a trusted and well-respected company that has been providing high-quality clothing for children for over 150 years.
What is special about the company?
1. Long-standing history: The Carters company has been in business for over 150 years, making it one of the oldest and most established companies in the baby and children’s clothing industry.
2. Leading brand: Carters is one of the top brands in the United States for baby and children’s clothing, with a strong reputation for high-quality and affordable products.
3. Diverse product range: The company offers a wide range of products for babies and children, including clothing, accessories, and bedding, catering to a variety of styles and preferences.
4. Sustainable practices: Carters is committed to reducing its environmental impact through eco-friendly practices, such as using organic cotton and recycled materials in its products.
5. Strong customer loyalty: Many customers have been shopping at Carters for generations, creating a sense of loyalty and trust in the brand.
6. Social responsibility: The company is actively involved in charitable initiatives, including partnering with organizations that support children and families in need.
7. Global presence: Carters has a strong global presence, with products available in over 100 countries, showing the brand’s widespread appeal and reach.
8. Innovative designs and technology: The company consistently introduces new and innovative designs and technologies, such as expandable clothing and lullaby-ready pajamas, catering to the changing needs of parents and children.
9. Collaboration with other brands: Carters has collaborated with popular brands such as Disney and Nickelodeon to create exclusive collections, expanding its market and appeal to diverse demographics.
10. Family-focused: The company’s products and marketing strategies are focused on families, creating a sense of trust and understanding among customers and establishing a deep connection with the brand.
2. Leading brand: Carters is one of the top brands in the United States for baby and children’s clothing, with a strong reputation for high-quality and affordable products.
3. Diverse product range: The company offers a wide range of products for babies and children, including clothing, accessories, and bedding, catering to a variety of styles and preferences.
4. Sustainable practices: Carters is committed to reducing its environmental impact through eco-friendly practices, such as using organic cotton and recycled materials in its products.
5. Strong customer loyalty: Many customers have been shopping at Carters for generations, creating a sense of loyalty and trust in the brand.
6. Social responsibility: The company is actively involved in charitable initiatives, including partnering with organizations that support children and families in need.
7. Global presence: Carters has a strong global presence, with products available in over 100 countries, showing the brand’s widespread appeal and reach.
8. Innovative designs and technology: The company consistently introduces new and innovative designs and technologies, such as expandable clothing and lullaby-ready pajamas, catering to the changing needs of parents and children.
9. Collaboration with other brands: Carters has collaborated with popular brands such as Disney and Nickelodeon to create exclusive collections, expanding its market and appeal to diverse demographics.
10. Family-focused: The company’s products and marketing strategies are focused on families, creating a sense of trust and understanding among customers and establishing a deep connection with the brand.
What the company's business model?
The Carters company’s business model is based on selling clothing, accessories, and other products for babies and young children. The company primarily targets parents and caregivers, offering a wide range of affordable and high-quality items designed for infants, toddlers, and kids. Their products include clothing, sleepwear, outerwear, shoes, and accessories such as socks, hats, and blankets. The company operates both online and through retail stores, with a strong presence in the United States and other countries around the world. They also own and operate other popular brands in the child and baby market, such as OshKosh B’gosh and Skip Hop. The Carters company’s business model is based on providing customers with convenient, accessible, and affordable options for high-quality children’s products. They also focus on building and maintaining strong relationships with their customers, as well as promoting social responsibility and sustainability through various initiatives.
Interesting facts about the company
1. The Carters company was founded in 1865 by William Carter, making it over 150 years old.
2. The company was originally named the William Carter Company, but was later shortened to Carters.
3. Carters was originally a manufacturer of adult clothing, but shifted its focus to infant and children’s clothing in the early 20th century.
4. The famous Carter’s little white label was introduced in 1900 and became a trademark of the company.
5. In 2005, Carters acquired OshKosh B’Gosh, a well-known brand of children’s clothing.
6. In addition to its main brand, Carters also owns other popular children’s clothing brands such as Skip Hop and Genuine Kids.
7. Carters has over 800 company-owned and franchised retail stores worldwide.
8. The company is known for its dedication to philanthropy and has donated millions of dollars to charitable organizations.
9. Carters clothing is not only sold in its own retail stores, but also in major department stores and online retailers.
10. The Carters brand is a household name and is synonymous with high quality and affordable baby and children’s clothing.
See Company Due Diligence:
2. The company was originally named the William Carter Company, but was later shortened to Carters.
3. Carters was originally a manufacturer of adult clothing, but shifted its focus to infant and children’s clothing in the early 20th century.
4. The famous Carter’s little white label was introduced in 1900 and became a trademark of the company.
5. In 2005, Carters acquired OshKosh B’Gosh, a well-known brand of children’s clothing.
6. In addition to its main brand, Carters also owns other popular children’s clothing brands such as Skip Hop and Genuine Kids.
7. Carters has over 800 company-owned and franchised retail stores worldwide.
8. The company is known for its dedication to philanthropy and has donated millions of dollars to charitable organizations.
9. Carters clothing is not only sold in its own retail stores, but also in major department stores and online retailers.
10. The Carters brand is a household name and is synonymous with high quality and affordable baby and children’s clothing.
See Company Due Diligence:
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