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Kering
Fashion & luxury / Fashion and Luxury Goods
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Kering is a French luxury retail group that owns and operates several high-end fashion, leather goods, and jewelry brands. The company was founded in 1963 by François Pinault and was initially known as Pinault S.A. In 1999, Pinault S.A. acquired the majority stake in the Gucci brand, and in 2005, the company changed its name to PPR (Pinault-Printemps-Redoute).
In 2013, PPR officially changed its name to Kering, which comes from the Breton word for "home" or "hearth." The company is headquartered in Paris, France, and is currently led by Chairman and CEO François-Henri Pinault, the son of the founder.
Kering's portfolio of luxury brands includes Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, and Boucheron, among others. The company also has a division dedicated to sustainability called Kering Eyewear, which focuses on creating sustainable eyewear collections for its brands.
Kering is known for its strong commitment to sustainability and has set ambitious goals to reduce its environmental impact and promote social responsibility within its supply chain. The company has also been recognized for its efforts, ranking first in the 2020 Dow Jones Sustainability Index among luxury companies.
Kering has a strong presence in both the European and North American markets, with over 44,000 employees worldwide and a revenue of 15.9 billion euros in 2020. The company has a global presence, with stores and operations in over 50 countries.
In 2013, PPR officially changed its name to Kering, which comes from the Breton word for "home" or "hearth." The company is headquartered in Paris, France, and is currently led by Chairman and CEO François-Henri Pinault, the son of the founder.
Kering's portfolio of luxury brands includes Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, and Boucheron, among others. The company also has a division dedicated to sustainability called Kering Eyewear, which focuses on creating sustainable eyewear collections for its brands.
Kering is known for its strong commitment to sustainability and has set ambitious goals to reduce its environmental impact and promote social responsibility within its supply chain. The company has also been recognized for its efforts, ranking first in the 2020 Dow Jones Sustainability Index among luxury companies.
Kering has a strong presence in both the European and North American markets, with over 44,000 employees worldwide and a revenue of 15.9 billion euros in 2020. The company has a global presence, with stores and operations in over 50 countries.
What is special about the company?
1. Luxury Fashion Company: Kering is a world-renowned luxury fashion company that owns and manages some of the most prestigious brands in the world, such as Gucci, Balenciaga, Saint Laurent, and Alexander McQueen. It is known for its high-quality products, exquisite designs, and high-end clientele.
2. Sustainability Leader: Kering is committed to sustainable and ethical practices in the fashion industry. It has implemented several initiatives to reduce its environmental impact and promote responsible production and consumption. In 2020, Kering was recognized as the most sustainable apparel, luxury, and lifestyle company in the Corporate Knights Global 100 index.
3. Focus on Empowerment: Kering places a strong emphasis on empowering its employees and promoting diversity and inclusion. It has various initiatives in place to ensure equal opportunities and the well-being of its employees, such as the Kering for Women program, which promotes gender equality and women's empowerment in the workplace.
4. Innovative and Creative: Kering is known for its innovative and creative approach to fashion. It constantly pushes the boundaries and challenges traditional fashion norms with its designs and collaborations. It also invests in research and development to bring new, sustainable materials and technologies to the industry.
5. Strong Financial Performance: Kering has consistently demonstrated strong financial performance, with its revenue exceeding €15 billion in 2020. Its ability to adapt to changing consumer demands and trends, as well as its successful brand management, have contributed to its financial success.
6. Social Responsibility: Kering is involved in various social responsibility initiatives, supporting various social and environmental causes through its platform Kering Foundation. It also supports local communities where its brands operate through various programs and partnerships.
7. Global Presence: Kering has a global reach, with operations in more than 60 countries and a presence in all major luxury fashion markets, including Europe, North America, and Asia. This allows the company to tap into diverse consumer markets and maximize its potential for growth.
8. Embracing Digitalization: Kering has also embraced digitalization, leveraging new technologies to enhance its brand experience and reach a wider audience. It has invested in e-commerce, digital marketing, and virtual reality technologies to engage with customers and deliver personalized experiences.
2. Sustainability Leader: Kering is committed to sustainable and ethical practices in the fashion industry. It has implemented several initiatives to reduce its environmental impact and promote responsible production and consumption. In 2020, Kering was recognized as the most sustainable apparel, luxury, and lifestyle company in the Corporate Knights Global 100 index.
3. Focus on Empowerment: Kering places a strong emphasis on empowering its employees and promoting diversity and inclusion. It has various initiatives in place to ensure equal opportunities and the well-being of its employees, such as the Kering for Women program, which promotes gender equality and women's empowerment in the workplace.
4. Innovative and Creative: Kering is known for its innovative and creative approach to fashion. It constantly pushes the boundaries and challenges traditional fashion norms with its designs and collaborations. It also invests in research and development to bring new, sustainable materials and technologies to the industry.
5. Strong Financial Performance: Kering has consistently demonstrated strong financial performance, with its revenue exceeding €15 billion in 2020. Its ability to adapt to changing consumer demands and trends, as well as its successful brand management, have contributed to its financial success.
6. Social Responsibility: Kering is involved in various social responsibility initiatives, supporting various social and environmental causes through its platform Kering Foundation. It also supports local communities where its brands operate through various programs and partnerships.
7. Global Presence: Kering has a global reach, with operations in more than 60 countries and a presence in all major luxury fashion markets, including Europe, North America, and Asia. This allows the company to tap into diverse consumer markets and maximize its potential for growth.
8. Embracing Digitalization: Kering has also embraced digitalization, leveraging new technologies to enhance its brand experience and reach a wider audience. It has invested in e-commerce, digital marketing, and virtual reality technologies to engage with customers and deliver personalized experiences.
What the company's business model?
Kering is a luxury goods company that operates in the fashion and retail industry. Its business model revolves around owning and managing a portfolio of luxury brands and leveraging their reputation and heritage to drive sales and profitability.
The company operates in three segments: Luxury, Sport & Lifestyle, and Corporate & Other.
1. Luxury Segment: This segment includes high-end luxury brands such as Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, and others. These brands offer a wide range of products including leather goods, ready-to-wear, shoes, accessories, jewelry, fragrance, and cosmetics. The company's strategy for this segment is to focus on creating and developing iconic, disruptive, and creative brands that appeal to a diverse group of consumers around the world.
2. Sport & Lifestyle Segment: This segment includes well-known brands such as Puma, Volcom, and Cobra Golf. These brands offer a range of products including apparel, footwear, and accessories for customers who are passionate about sports, outdoor activities, and a healthy lifestyle. The company's strategy for this segment is to leverage the strong brand image and innovative products of these brands to drive growth and expand their customer base globally.
3. Corporate & Other Segment: This segment includes businesses that support the company's operations, such as real estate, logistics, and international luxury goods sales.
The company's business model also involves implementing sustainable practices and promoting corporate social responsibility initiatives throughout its operations.
Kering's revenue mainly comes from the sales of its luxury products through its own retail stores, e-commerce platforms, wholesale channels, and licensed stores. The company also generates revenue through licensing of its brands and royalties from partnerships.
In addition to its core business, Kering has also invested in startups and emerging brands to broaden its luxury portfolio and tap into new markets and trends. The company also aims to diversify its revenue sources by expanding its presence in emerging markets and developing its direct-to-consumer channels.
The company operates in three segments: Luxury, Sport & Lifestyle, and Corporate & Other.
1. Luxury Segment: This segment includes high-end luxury brands such as Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, and others. These brands offer a wide range of products including leather goods, ready-to-wear, shoes, accessories, jewelry, fragrance, and cosmetics. The company's strategy for this segment is to focus on creating and developing iconic, disruptive, and creative brands that appeal to a diverse group of consumers around the world.
2. Sport & Lifestyle Segment: This segment includes well-known brands such as Puma, Volcom, and Cobra Golf. These brands offer a range of products including apparel, footwear, and accessories for customers who are passionate about sports, outdoor activities, and a healthy lifestyle. The company's strategy for this segment is to leverage the strong brand image and innovative products of these brands to drive growth and expand their customer base globally.
3. Corporate & Other Segment: This segment includes businesses that support the company's operations, such as real estate, logistics, and international luxury goods sales.
The company's business model also involves implementing sustainable practices and promoting corporate social responsibility initiatives throughout its operations.
Kering's revenue mainly comes from the sales of its luxury products through its own retail stores, e-commerce platforms, wholesale channels, and licensed stores. The company also generates revenue through licensing of its brands and royalties from partnerships.
In addition to its core business, Kering has also invested in startups and emerging brands to broaden its luxury portfolio and tap into new markets and trends. The company also aims to diversify its revenue sources by expanding its presence in emerging markets and developing its direct-to-consumer channels.
Interesting facts about the company
1. Kering was founded in 1963 by French businessman François Pinault and initially operated as a wood and construction materials company.
2. The company’s name was changed to “Pinault-Printemps-Redoute” in 1988 after it acquired the French retail company Printemps.
3. In the 1990s, Kering began to focus on luxury and fashion, acquiring several designer brands including Gucci, Yves Saint Laurent, Balenciaga, and Alexander McQueen.
4. The company’s revenue increased significantly after its acquisition of Gucci in 1999, which became its largest and most profitable brand.
5. In 2013, the company changed its name from PPR to Kering, a word meaning dry stone wall in Breton, to reflect its commitment to sustainability and global growth.
6. Kering was the first luxury goods company to publish an environmental profit and loss (EP&L) statement, which measures the environmental impacts of its operations and supply chain.
7. The company has also implemented a number of sustainability initiatives, including aiming for 40% of its materials to be from sustainable sources by 2025 and reducing its carbon footprint by 50% by 2025.
8. In addition to its luxury brands, Kering also owns sports and lifestyle brands such as Puma and Volcom.
9. Kering’s CEO, François-Henri Pinault, is the son of the company’s founder, François Pinault, and is married to actress Salma Hayek.
10. Kering has been involved in several controversies, including accusations of exploiting workers in its supply chain and being complicit in the destruction of rainforests for sourcing leather.
11. Despite these controversies, Kering has received recognition for its efforts in sustainability and was named one of the world’s most sustainable corporations by Corporate Knights in 2021.
12. In 2020, Kering donated 7.5 million Euros to the Covid-19 Solidarity Response Fund and also shifted production to produce face masks for healthcare workers in a show of support during the pandemic.
13. Kering is a public company and is listed on the Euronext Paris stock exchange. As of June 2021, it had a market capitalization of over $79 billion.
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2. The company’s name was changed to “Pinault-Printemps-Redoute” in 1988 after it acquired the French retail company Printemps.
3. In the 1990s, Kering began to focus on luxury and fashion, acquiring several designer brands including Gucci, Yves Saint Laurent, Balenciaga, and Alexander McQueen.
4. The company’s revenue increased significantly after its acquisition of Gucci in 1999, which became its largest and most profitable brand.
5. In 2013, the company changed its name from PPR to Kering, a word meaning dry stone wall in Breton, to reflect its commitment to sustainability and global growth.
6. Kering was the first luxury goods company to publish an environmental profit and loss (EP&L) statement, which measures the environmental impacts of its operations and supply chain.
7. The company has also implemented a number of sustainability initiatives, including aiming for 40% of its materials to be from sustainable sources by 2025 and reducing its carbon footprint by 50% by 2025.
8. In addition to its luxury brands, Kering also owns sports and lifestyle brands such as Puma and Volcom.
9. Kering’s CEO, François-Henri Pinault, is the son of the company’s founder, François Pinault, and is married to actress Salma Hayek.
10. Kering has been involved in several controversies, including accusations of exploiting workers in its supply chain and being complicit in the destruction of rainforests for sourcing leather.
11. Despite these controversies, Kering has received recognition for its efforts in sustainability and was named one of the world’s most sustainable corporations by Corporate Knights in 2021.
12. In 2020, Kering donated 7.5 million Euros to the Covid-19 Solidarity Response Fund and also shifted production to produce face masks for healthcare workers in a show of support during the pandemic.
13. Kering is a public company and is listed on the Euronext Paris stock exchange. As of June 2021, it had a market capitalization of over $79 billion.
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