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SalMar
SalMar

Food & nutrition / Salmon farming and processing

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Company Overview

General information about the SalMar company
SalMar is a seafood company located in Frøya, Norway. The company was founded in 1991 by Gustav Witzøe and is primarily involved in salmon farming and processing. SalMar has over 14,000 employees and is one of the largest producer of farmed salmon in the world. The company has facilities in Norway and Iceland.
SalMar's main focus is on sustainable aquaculture practices, with a goal to produce high-quality seafood while minimizing its ecological footprint. The company has implemented advanced technology and systems to ensure the welfare of its fish and to reduce the impact on the environment. SalMar also has a strong commitment to food safety and is certified by various organizations, including GlobalGAP and BRC.
In addition to salmon farming, SalMar also has a strong presence in the processing and sales of seafood. The company's subsidiary, Norskott Havbruk, is responsible for processing and sales of SalMar's products domestically and internationally.
SalMar is dedicated to innovation and continuous improvement, investing in research and development to improve its farming methods and production techniques. The company also has a strong focus on community and social responsibility, supporting local communities and promoting sustainable practices in its operations.
Overall, SalMar is a leading player in the seafood industry, known for its high-quality products, sustainable practices, and commitment to innovation and social responsibility.
What is special about the SalMar company?
1. One of the world's leading salmon producers: SalMar is one of the largest and most successful companies in the global salmon farming industry, with a leading role in the production, processing, and sale of sustainable salmon products.
2. Sustainable and environmentally friendly practices: SalMar is committed to operating in an environmentally responsible manner and has implemented various sustainable farming practices to minimize its impact on the environment.
3. Focus on innovation and technology: The company invests heavily in research and development to continuously improve its farming methods and technology, leading to increased efficiency and quality of its products.
4. Ethical standards and transparency: SalMar is committed to upholding high ethical standards and transparency in all its operations, including the treatment of its employees and animals.
5. Strong financial performance: The company has a solid financial track record and has consistently delivered strong financial results, making it a reliable and stable investment opportunity.
6. Global presence and diverse product portfolio: SalMar has a wide range of production locations and a diverse product portfolio that includes fresh and frozen salmon, smoked salmon, and various value-added products. This global presence and diverse product range make it less vulnerable to market fluctuations.
7. Strong brand reputation: SalMar has a strong brand reputation for its high-quality and sustainable salmon products, making it a trusted and preferred choice for consumers.
8. Commitment to food safety and quality: The company adheres to strict food safety regulations and has implemented a comprehensive quality control system to ensure the safety and quality of its products.
9. Corporate social responsibility: SalMar is actively involved in various corporate social responsibility initiatives, including supporting local communities, promoting sustainable fishing practices, and investing in community development projects.
10. Proven track record of success: With over 30 years of experience in the salmon farming industry, SalMar has a proven track record of success and has established itself as a leader in the market.

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