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Choice Hotels
Choice Hotels

Hospitality / Hospitality and hotel franchising

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Risks

1. Competition: The travel and hospitality industry is highly competitive and Choice Hotels faces competition from a variety of sources, including hotel chains, online travel websites, and other lodging providers.


2. Government Regulation: Regulations from local, state, and federal governments can impact the ability of Choice Hotels to operate successfully.


3. Rising Costs: The cost of services, such as labor, supplies, and marketing, may increase and have a negative impact on the company’s profitability.


4. Economic Conditions: Changes in the global economy may play a role in how many travelers are able to use Choice Hotels and its services.


5. Reputational Damage: A damaging public relations event has the potential to severely impact Choice Hotels’ reputation and profitability, as customers may turn away from the brand.


6. Technology: New technology or changes in existing technology can potentially disrupt the company’s operations. For example, a new mobile application or online platform could make it easier for people to book travel without using Choice Hotels.


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